SaaS Growth Advisory | We Help You With Your SaaS Marketing

Where B2B SaaS Grow Their MRR

Acquire more customers for your SaaS and increase MRR sustainably with our scalable & repeatable marketing solutions. 9 out of 10 SaaS founders recommend us to their peers.

Join 30+ global SaaS companies who trust us with their demand generation & customer acquisition needs.

Is Your SaaS Marketing Broken?

Have you felt that it is getting more difficult to market your SaaS with each passing day? Do you relate to any of the following issues – 

You and your in-house team are struggling to get enough qualified leads for your business to meet your revenue targets.

Your existing lead generation channels lack WoW, MoM consistency, no matter what you do or how hard you try.

You feel that some of your customer acquisition channels are untapped or haven’t been juiced fully.

You lack full-funnel visibility and you are not confident of the impact of every dollar spent in your growth experimentation.

If you relate to atleast one of these, you’re likely to be missing small wins at a daily level & therefore, inching closer to the “SaaS valley of death” i.e. missed revenue targets, competitors winning your potential customers by capturing most of the traffic, stagnant MRR, bleak runway etc. leading to days of anguish, pain, and agony…

Having worked in the trenches with 30+ SaaS founders, we can empathize with you.

Therefore, we are here to stitch, build and scale your customer funnel, and thus, revenue.

Message From Founder

Hi 👋! My name is Shikhar, and I am the founder of SaaS Growth Advisory.

Back in 2020, I started this venture to introduce concepts of frugal & data-engineered growth of SaaS. Pandemic impacted the tech industry including SaaS, and not everyone was as lucky as Zoom. Some thrived, while most failed.
Some revival followed but in 2022, the economic scenario has changed, and so should the outlook of every SaaS company. 

Terms like value SaaS, frugal spending, sustainable growth have taken over from growth at all mindset. And, I strongly believe that this will be the new normal.

Hence, at SaaS Growth Advisory, we have promised our customers that we’ll show up every day with ideas, tactics, experiments, execution capabilities and analysis that maximize their chances of becoming a successful SaaS company through sustainable, scalable and repeatable customer acquisition.

How Can We Help You?

Inbound Demand Generation

Maximize your chance of generating the highest ROAS from ads with us. 

We fully manage every single one of your paid inbound demand generation channels, including Google Ads, Facebook/Instagram Ads, Linkedin Ads, Microsoft Ads, Reddit Ads, and others. 

Every dollar spent here is obsessively captured, and its impact is measured to uncover detailed insights.

Outbound Marketing

We weave together some of the most powerful tools and strategies to help you power up your outbound marketing efforts. 

From building audience lists to writing email copies, we got everything you need to garner attention from your audiences in their inboxes and messages. 

Our experiments are designed to consistently optimize your content, call-to-action, timing of message delivery and target.

Growth Stack Development

Our obsession with capturing every touchpoint as cleanly as possible has led us to build some of the most sophisticated customer data infrastructure for multiple SaaS companies. 

We strive to give you a comprehensive picture of your whole funnel and therefore, we employ CDPs, DWs, custom connectors, transformations and visualisations to integrate data from multiple silos in one place and help you arrive at data driven decisions faster and confidently. 

This helps you fully control the narrative for each and every lead your business generates.

Why Founders & Marketing Teams trust us?

Focus on revenue

We’re 100% focussed on growing your recurring revenue sustainably. We have vivid definitions of leading and lagging KPIs of every campaign/experiment we set up. We are action-drive therefore, we hate focusing on vanity metrics that do not drive real business results.

Experience

Having worked with 30+ SaaS startups of all sizes over multiple years, we understand every metric you care about. Our closed-loop control system enables us to gather & mint feedback from leadership, sales, product and customer success, day-in and day-out.

Collaborative approach

We’re a team of high-frequency operators. We bind with your team in a lock-and-key manner, and work closely to meet your growth expectations. You’ll feel like you have 2x’d your in-house growth team – boosting your speed, precision, agility and experimentation appetite.

What People Like You Say About Us

“Within a few months of engagement, they were able to establish ads as an ancillary channel for our revenue growth. SaaS Growth Advisory is no less than an extension of our in-house marketing team that we can 100% trust.”

Rohit Khandelwal
Co-Founder, PriceLabs

“I really liked working with folks at SaaS Growth Advisory owing to their professionalism and ability to come up with creative solutions to our growth problems. They helped us build highly scalable inbound and outbound acquisition channels which helped our sales team get a constant flow of SQLs & opportunities every month.”

Aman Gour
Co-Founder, TurboHire

“They assisted us with the implementation of crucial marketing & product data systems. I can vouch for their capabilities to uncover detailed insights into growth issues that you may be facing.”

Dinesh Agarwal
Founder, RecurPost

“ SaaS Growth Advisory did a fantastic job in laying the foundations of paid acquisition for us. Nimble experimentation on multiple channels allowed us to shortlist channels with seemingly good ROI. “

Rushabh S.
Co-Founder, Docsumo

Unlock your Next Funding Round With US

“I really liked working with folks at SaaS Growth Advisory owing to their professionalism and ability to come up with creative solutions to our growth problems. They helped us build highly scalable inbound and outbound acquisition channels which helped our sales team get a constant flow of SQLs & opportunities every month.”

Aman Gour
Co-Founder, TurboHire

A Trustworthy Partner That You Can Rely Upon

“Within a few months of engagement, they were able to establish ads as an ancillary channel for our revenue growth. SaaS Growth Advisory is no less than an extension of our in-house marketing team that we can 100% trust.”

Richie Khandelwal
Co-Founder, PriceLabs

Rapid & Nimble Experimentation

“SaaS Growth Advisory team helped us strategize growth for multiple Saas offerings through agile and low-budget experimentation. I highly recommend them for PLG SaaS.”

Nirav Mehta
Founder, Putler

“They assisted us with the implementation of crucial marketing & product data systems. I can vouch for their capabilities to uncover detailed insights into growth issues that you may be facing.”

Dinesh Agarwal
Founder, RecurPost

ROI Focused Strategy

“From capturing intent correctly to development of landing pages & funnel analytics, they did everything to deliver results & drive ROI out of ads.”

 GVS Chaitanya
Head Of Growth, Appknox

Acquire Customers Globally

“SaaS Growth Advisory did a fantastic job in laying the foundations of paid acquisition for us. Nimble experimentation on multiple channels allowed us to shortlist channels with seemingly good ROI.“

Rushabh Seth
Co-Founder, Docsumo

Frequently Asked Questions

  • Why is SaaS growth difficult?
    SaaS is a unique space. Nobody buys SaaS off the shelf or from a shopify store. You need to get all pieces of your funnel stacked correctly to get it right, and it takes time to do it. Mistakes made at the top of the funnel are magnified at the bottom, and most people run out of patience building and fixing the pieces of a leaky funnel.
  • We’re an early stage SaaS company, how can SaaS Growth Advisory help us?
    We’re usually a good fit for early stage SaaS companies. We start with an in-depth need/gap assessment of your funnel to come up with an analysis report. The analysis report becomes the foundation for your growth plan. In the growth plan, we recommend channels, experiments, and timeline, and get a buy-in from you. The fun begins right after that. We execute the plan carefully and diligently throughout our engagement.
  • I’m not familiar with SaaS marketing, can you still help me?
    You are in the right place, my friend. We endorse playing by strengths, and if your strength lies anywhere outside of marketing, we’ll make your life easy by leading your growth. There’s one ask though - we want you to spare atleast 1 hour per week to sync with us.
  • How much budget do I need?
    If you’re pre-revenue, spare ~$10k per month. If you’re post-revenue, we handle anywhere between $10k to $1Mn.
  • Why should I choose SaaS Growth Advisory for my SaaS?
    SaaS Growth Advisory is built with an engineering first mindset. You have engineered a SaaS, and now, you can engineer your growth with us. Our high-touch collaborative approach along with rapid yet nimble experimentation ensures that you have 100% visibility into every growth experiment that we design. We are fast & precise, and you will feel confident in placing trust in us.
  • Why Wait? Start Getting More Revenue Now!

    Capital efficient growth is the north star for B2B SaaS, and we’re the torchbearers. Let’s grow your recurring revenue together.